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With a busy family of four who also has a dog and a cat, we can put some wear on the carpets. I think no matter how diligent you are with keeping your carpets clean, you are going to get stains. With pets, active boys and a lot of traffic in and out of the house, our carpets can show the dirt. Many carpet companies will claim they have stain resistant carpet, but many of them have a spray on protection that can wear off pretty quickly. There is a now a carpet on the market that actually is stain and dirt resistant that offers permanent protection. The creators at Mohawk Carpet and DuPont have recently made an announcement through Chip Wade, the popular host from HGTV about a new class of carpet called SmartStrand. This innovative carpet has a permanently built in stain and dirt protection that no other brand can claim. To make this new product even better is that is it eco friendly as it is made from corn, a natural energy that takes less energy to make, which enables us to use less oil.

With the SmartStrand technology, the stain and soil protection cannot be worn or cleaned off, no matter how long you have it. To back up their claim, Mohawk and DuPont have put a lifetime guarantee on their SmartStrand product. With the SmartStrand protection, cleaning with mild soap and water is all you need to remove temporary stains. You may think that a carpet that has built in stain and soil protection would make the carpet stiff, but in fact it is quite the opposite. Actually, the SmartStrand carpets are incredibly soft and are made to have your family sit or lay on them. It is no surprise that families love stain resistant carpet from SmartStrand. For our family night, we decided to watch a movie and eat popcorn. With the SmartStrand carpet, we did not care one bit that the boys got more popcorn on the floor than in their mouths! (pictures coming soon!) Here are some messy, but fun ideas to interact with your kids on SmartStrand carpet:

  • Tea Party
  • Living room camp out complete with camp out food like hamburgers, hot dogs and s’mores
  • Arts and crafts night
  • Movie night with all the snacks and drinks like the real theater (our choice)

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SmartStrand is very durable. So durable, in fact, Mohawk held a SmartStrand Zoo Challenge. Mohawk carpeted the rhino enclosure at a popular zoo in Birmingham, Alabama. Ricko the Rhino lived on this carpet for 2 weeks! When all was said and done, Mohawk removed the carpet from Ricko’s home, had it professionally cleaned using only hot water extraction… and the carpet looked good as new! The next year, they took it even further and had six African elephants at the Dallas Zoo live on SmartStrand carpet for two weeks…and the result was the same. SmartStrand carpet is super durable. Strong enough for actual wildlife… and strong enough for YOUR wild life, too!

What are you going to do with your family on your SmartStrand carpet from Mohawk and DuPont? Enter to win a Smart Strand 6 x 9 carpet from Mohawk Flooring. You can find the sweepstakes here as well as the official rules also.

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