The global gambling and gaming industry is slated to reach $ 565 billion by 2022. Of this, the online gambling market is predicted to be valued at $94 billion by 2024.
The widespread reach of the internet and demand for online games has increased with the rising penetration of mobile gambling across the US, the UK, Europe and APAC. Other factors that contribute to this popularity include growing per capita income, higher accessibility, growth of dual-income households and the use of technology to make online gambling more interesting.
And it is true that when it comes to innovation, the online casino industry is constantly trying to innovate to attract new players.
What are these innovations and how does it impact the players? Here is a list of the top 10 tech trends influencing the casino industry:
Mobile casino gaming and gambling is one of the most popular trends of online gambling. The share of mobile casinos is on the rise and will continue to do so as players find it convenient to gamble online from their device when they are commuting or waiting in queues. There are many ways to access casinos on your phone. Either use a gambling app or use the mobile-friendly version of the website straight from the phone’s web browser.
For instance, NetBet UK has a fully responsive site and also provides an excellent app for Android users including the ever popular NetBet Slots.
Augmented Reality (AR) and Virtual Reality (VR)
VR and AR technology have long been the favorites of the gaming industry and are slowly making their mark in the casino world as well. Albeit still in the experimental phase, AR and VR-based online gambling is quite popular among many players.
VR casinos are especially designed to give players the thrill and feel of a larger than life experience. Players feel as though they are walking through their favorite land-based casino but with the benefits and comfort of playing online.
The ambience is interactive and feels like the real thing and yet you don’t have to leave your couch. Online slots are among the most popular VR casino games. All you need to do is strap on your VR goggles and step into an incredibly real experience. Plus, you can play with real money.
AR goes a step further and provides a deeper sensory experience. With the help of augmented reality eyewear and a 360 degree camera that pans the full casino, players will now step into the action and make the most of gambling. The technology is so real, that the inventors promise you will forget you are playing from home.
Block chain and cryptocurrencies will continue to play a huge role in online gambling. Many online casinos have already begun accepting crypto currency. Make a deposit or a withdrawal or a gameplay using bitcoin or similar currencies, you remain safe, secure and anonymous.
While traditional payment means will continue to dominate the transactions, cryptocurrencies have their own niche and many gamblers prefer the security and anonymity they provide.
For many years, the only way of performing transactions on online casinos was via credit/debit cards or a bank transfer. These methods are comparatively slow and also include a bit of transaction fee.
Trust is a huge factor when it comes to gambling online and the decentralized nature of block chain provides significant advantages including privacy, transparency and accuracy. The use of smart contracts will enhance the process and improve the payouts. In fact, several new cryptocurrency companies are now catering specifically to the casino niche.
Artificial Intelligence (AI) solutions
It is believed that AI and machine learning will soon be an integral part of online gambling. How does it benefit the operators and players? By using individual preferences, AI will use historical data and trends to provide the best user experience and offers to each player. It will also help casinos to track and analyze gambler activities, simplify the identification process and make it more reliable. In terms of recommendation, AI will help platforms to provide the most attractive bonuses and offers to players.
Online gambling industry is gearing up to provide the best user experiences and give intense competition to land-based casinos. From easy integration of apps, mobile gambling, predictive analytics, gamification to AI, ML and AR/VR, the online gambling industry is redefining gambling with the help of technology.