Tips for designing a t-shirt
Whether it’s just for yourself or for a business, designing a t-shirt can be a lot of fun. However, as much fun as it can be to design a t-shirt, it can also be incredibly difficult. Out of the millions upon millions of t-shirts in the world, how are you going to make sure you design one that people notice and want to buy?
Check out this guide to learn the top tips for designing a t-shirt.
1. Choose the Right T-Shirt Print Company
First things first, you need to make sure you choose the right t-shirt print company. To choose the right company, you first need to know what you want. Create a checklist of your requirements such as turnaround times, printing techniques, available size ranges, apparel type, quantity, and delivery policy.
If you’re new to the world of t-shirt printing, you can check out this guide to learn more about t shirt printing.
2. Know Your Audience
When designing a t-shirt, you need to make sure you know your audience. To figure out who your target audience is, ask yourself these questions:
- Who would want to wear the t-shirt I design?
- What types of interests and hobbies do these t-shirt wearers have?
- What type of online communities and social media platforms does my audience belong to?
- Are there people out there who are passionate enough to buy the t-shirt I design?
By asking yourself these questions, it’ll be easier for you to narrow your design focus.
Narrow your design focus by asking these questions
3. Keep it Simple
While you should pay close attention to the details of your t-shirt design, you also want to make sure that you keep things simple. Shirts with overly busy designs can have issues with printing, appear cluttered, and be difficult to wear due to lack of matching clothing items.
Also, if you’re designing a t-shirt for branding or promotional purposes, keep in mind that an overly-crowded t-shirt can be hard to read, which will defeat the entire purpose of the design.
4. Choose the Right Typography and Color
When designing a t-shirt, it’s also very important to choose the right typography and color. When it comes to choosing colors, you’ll want to make sure you choose colors that complement one another well, yet still provide enough contrast to help your main design stand out.
In terms of typography, you should make sure you choose something that’s aligned with your audience’s taste. If being able to clearly see the details on the shirt is important to you, you also want to make sure you choose the typography that’s very legible.
5. Take Time to Explore Your Design Concept
When designing a t-shirt, it’s very important that you take some time to mull over your concept. To start the design process, you should first draw up a sketch of your design. Then, walk away from your design so that the next time you take a look at it, you’ll come in with a fresh perspective. This will make it easier to figure out what needs to change and what should stay.
After reworking your design until you’re satisfied, figure out the placement and coloring. It can also help to draw a t-shirt with the design inside of it to get a better idea of how it’ll look in the final stages.
6. Material Matters
Last but not least, keep in mind that the material you choose to print your design on matters. If you’re screen printing or printing directly to the garment, then cotton is usually the best option. If you’re transfer printing or sublimation printing, then polyester is the best choice.
With these tips in mind, you’ll be well on your way to creating an awesome t-shirt design!