This post is sponsored by Philips Healthcare but all opinions are completely my own.
By the end of 2013, almost 1.4 million women will be given the news they have breast cancer. Although breast cancer is more common in women who have gone through menopause, 25% of women under 50 will get the diagnosis. We can identify certain risk factors like inherited gene mutations and family history, but of those diagnosed, 70% no risk factors that were identified. Many of us have been touched personally by this disease, including myself and Kelly, my lead writer. I lost my grandmother to the disease and Kelly’s mom was diagnosed in 1999 and has proudly wearing pink every October since. Because we take breast cancer awareness personally, we appreciate companies who do their part in the fight against this disease. The folks at Philips Healthcare believe that early detection is a must and personalized care should be tangible for every woman.
Breast Cancer Awareness
Philips is committed to bringing you innovative products that will make a difference in your life. They wholeheartedly believe everyone deserves to be healthy, live well and enjoy their lives. Through their product design, they bring you products that solve health concerns and expand access to care. One way they are doing this is through the advanced imaging systems like the Philips’ MicroDose Mammography which delivers high-quality breast images at a low radiation dose. Not only do you get a less stressful time during your mammography but it lends to making a diagnosis and less invasive therapy options. Now in their second year supporting Breast Cancer Awareness, Philips is encouraging early detection, is facilitating free testing for women and supports research through their donations. As part of their campaign, Philips Healthcare is working with Philips Lighting by illuminating landmarks Pink around the world and raising money for breast cancer research. They are also encouraging discussions around breast cancer prevention and talking about the importance of low dose mammography screening technology.
With their Micro Dose Mammography, women get a high image quality with a low dose of radiation. This machine runs between 18-50% lower than traditional mammography machines, for an average of 40%, which is critically important. A woman’s breast is highly sensitive to radiation and therefore they must be given the advantage of a mammography with a low dose machine. Women are not exactly crazy about getting a mammogram and Philips wants to make the experience as stress free and comfortable as possible. By designing a machine with an ergonomic, warmed and curved breast support, clinicians can perform the examination in less than five minutes. With the ergonomic design, the risk of work-related, repetitive strain injuries to technologists is greatly reduced. To learn more about this fantastic development in mammography machines, please visit the website for more information. Please show your support for Philips efforts by following them on Facebook and Twitter.
One USA reader will receive a $100 GC